Persuasive essay writing is a subtype of argumentative essay writing type. However, in comparison to argumentative essays, persuasive ones are tricky and require you to be aware of different persuasive techniques. Learn how to write persuasive essay effectively and reach success effectively!
What Is Specific Concerning the Persuasive Essays?
The most difficult thing about persuasive essays is that you need to apply not only to logical connections, but also to emotions and feeling of your auditory. Thus, if argumentative writing does not take into account the listeners/readers, the persuasive writing actually does. So, let`s review the aspects of persuasive writing in details.
1. Choosing a Topic, Which Is Appropriate for Persuasive Writing
Not every topics is suitable for persuasive writing.
- The first and the basic requirement for the topic is to show the contradiction of opinions. Actually, just having a look at the topic, your reader should understand, what you are going to argue about.
- Secondly, your topic should be interesting and modern. There is no need to argue about the issues, which were resolved long ago.
- Furthermore, your persuasive writing topic should be interesting to a specific target group of for as wide audience as possible.
- Naturally, it is to be interesting for you as well.
2. Applying Persuasive Techniques
The persuasive techniques combine logical and psychological sides.
- Logical Aspect
This means that your paper should be well-structured and there are to be logical connections between words, phrases, sentences and paragraphs. Your text need to be a coherent whole with nothing odd in it. Also, you should select the arguments, which are almost impossible to argue with, or at least show them in such light. Here are some techniques you can use to convince more effectively:
1) Syllogism: If…, then … .
When you write a sentence starting with IF or IN CASE, the “then” part needs to be the following. However, not all people look at such sentences in-depth. You may make some not true conclusions, or partially true ones, and make people believe that there is a logical connection between them. For example: “If people catch cold on summer due to air conditioning, this means that air conditioning is bad, as it is more likely to cause people catching cold.” This statement looks true, but a lot of details (such as good sides of air conditions) were omitted, as well as the fact, that quite a small amount of people do catch cold due to this reason was not indicated.
2) An Unfinished Idea
You may provide all the arguments for a certain idea, but at the end not tell this idea, making your reader get it. Actually, you already know, what he thinks, but you just let him feel that it was his own conclusion. Such as: “Air conditioning require you to spend money, and after this you get ill due to it. So is it a good decision to buy and set it in your apartment?”. As you see, the rhetoric questions contributes as well.
- Psychological Aspect
You should understand your reader and his way of information perception.
1) Include Graphics
Changing the type of information delivery will make your reader more active.
2) Include Examples
Examples do not only make your point clearer, but also help to impress your reader. Telling some situations, that apply to emotions and morality, will definitely help you to convince your reader.
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